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Plant-powered, natural brow & lash serums from NakedCo

NakedCo

Meet the plant-powered, ocean-friendly Brow and Lash Serums giving you fluffier lashes and the soap brow look, naturally nakedco.com

Say goodbye to costly lash extensions and brow tints, and get ready to embrace your natural beauty with NakedCo., the beauty brand offering plant-based, growth-stimulating lash and brow serums, perfectly formulated to help you achieve longer eyelashes and thicker brows.  These compact and travel-friendly serums have been designed to enhance your lashes and brows in as little as 21 days.

Curated with mother nature in mind, these products are 100% vegan and cruelty-free, and are perfect for anyone looking to achieve fuss-free false lashes or the popular soap brow look.  Founded during the Covid-19 Lockdowns in 2020, founder Khyre, 31, is on a mission to empower women with a stripped-back beauty routine that helps them to grow to love their best, barefaced selves. 

Khyre was inspired to launch NakedCo. after spending Lockdown mainly barefaced. She developed a whole new appreciation for her natural lashes, and felt more confident in herself than she ever had before. 

That’s when she knew she wanted to share this feeling with other people.  She decided it was time to find a simple, affordable way to help people look and feel their best every day – not just after cosmetic treatments – and from there, NakedCo. was born.  Launching both the Lash and Brow Serums together, the Brow Serum has been formulated to use once daily – once in the evening before bed, waiting 10 seconds for it to dry before drifting off to sleep. 

The formula is super concentrated, so one swipe back and forth across each brow is all you need, making sure to wipe any excess liquid from the applicator before use, too.  Results can be seen quickly, with some seeing results in as little as 21 days, but it can take up to 12 weeks, so patience and consistency is key. 

The Lash Serum should be used once daily in the evening. Use it sparingly, and remove any excess product from the brush so that it doesn’t drip down into your eyes (if your lid feels wet, that’s too much).  The serum has been designed for top lashes only, and shouldn’t be applied to your lower lash line or waterline as this can cause irritation. Your lashes could appear fuller and darker in as little as 21 days! 

Both products retail at £29.99, with NakedCo. aiming to be an affordable brand that caters to everyone. These brilliant products have been in the making for 2 years, with Khyre researching, testing and formulating.

She said: “Finding products that are natural, plant-based ingredients and vegan friendly can be quite tricky. I found formulas that did contain chemicals but made lashes grow like crazy within a few weeks. However, I didn’t want to use that as it can cause lots of side effects. The natural way is the best way.” 

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