Ravish Magazine

Ultra-Processed and Ultra-Risky? What Brits Need to Know About UPFs

Ultra-Processed and Ultra-Risky? How UPFs Could Be Silently Harming Your Health

Ultra-processed foods (UPFs) are everywhere — but most of us don’t even realise we’re eating them. A new study by Saga Health Insurance shows that more than half of UK adults eat UPFs several times a week, while nearly 1 in 5 eat them daily.

Even more worryingly, 1 in 16 Brits don’t know what a UPF is, and some even mistake fresh fruit and veg for ultra-processed foods.

What counts as a UPF?

Steve Bennett, health coach and Parliamentary Advisor on the House of Lords’ Food, Diet and Obesity Committee, explains:

“Ultra-processed foods are industrially manufactured products made with additives like emulsifiers, stabilisers and flavourings. They’re designed for shelf life and profit, not nutrition. Think breakfast cereals, fizzy drinks, ready meals and packaged snacks.”

One major issue is that fibre is stripped out during processing. Without fibre to slow sugar absorption, glucose floods into the bloodstream, driving sugar spikes and long-term health risks.

The health impacts of UPFs

Older adults are especially vulnerable, as insulin sensitivity and gut diversity naturally decline with age. For those already managing conditions like diabetes or heart disease, UPFs can “act like fuel on the fire,” Steve warns.

Why so many people are confused

While most Brits correctly identify fizzy drinks, crisps and sweets as UPFs, confusion arises with foods marketed as “healthy.”

How to spot UPFs on labels

Steve suggests:

Budget-friendly swaps

Healthier eating doesn’t have to cost more. Steve recommends:

The takeaway

As UK Google searches for “UPF list” and “non-UPF diet” surge by 5,000%, it’s clear that awareness is growing. But with so many hidden ultra-processed foods in supermarket aisles, experts stress that knowledge and small swaps are the best defence — especially for older adults most at risk.


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