The UK’s leading bath salt brand Westlab is thrilled to announce its brand-new Wellbeing Range, with two new blends including the results driven BALANCE and RELAX.
As world experts in mineral salt blend formulations, both BALANCE and RELAX contain pure Magnesium at the heart, plus, for the first time ever, 100% organic neuro-scientifically proven mood-boosting ingredients to support and tailor to differentiating needs including female health and optimum relaxation.
Centred around Westlab’s core focus of offering products that allow natural health, wellbeing, and beauty to be a normal part of everyday life, Westlab has introduced its Wellbeing Range, including two brand-NEW results-driven bath salt blends: BALANCE and RELAX. Launching from November 2023, the range has been developed over the past two years, after the brand recognised an opportunity for a new bathing era, where prescriptive at-home blends are the norm.
As world experts in mineral salt blend formulations, both new products feature pure Magnesium at the heart, with neuro-scientifically proven, mood-boosting ingredients to support and tailor to differentiating needs from female health to optimum relaxation. As proud supporters of the global #StandByBees campaign, Westlab understands the importance of sourcing organic ingredients to prevent the devastating effects that pesticides have on biodiversity, which is why these two new products feature the brand’s first ever certified 100% organic fragrances.
BALANCE (RRP £9.99)
Formulated specifically to support women through stages of life, such as puberty, pregnancy, and menopause, Westlab’s new BALANCE salt blend has been neuro-scientifically proven to support both the mind and body in achieving balance and harmony. With a crafted blend of Magnesium salts and expertly chosen essential oils such as Jasmine and Orange Blossom to support hormonal balance, these mood-boosting salts are tried and tested to soothe muscle aches, calm cramping and help reach emotional balance, no matter the stage of their cycle (or life) in which they happen to be. The blend has also been designed to bring equilibrium back to the skin, which can often become out of balance during the hormonal cycle.
RELAX (RRP £9.99)
Recognising that relaxation continues to be the number one motivation for bathing product use, Westlab’s new RELAX salts feature a master blend of Magnesium Chloride, Chamomile and Bergamot to support a reset of the mind and body and encourage an inner tranquillity. For the first time ever, Westlab has also featured White Himalayan Salt within this new blend, allowing for a more comfortable bathing experience, while retaining the same rich mineral content and deep cleansing properties. Specifically curated to deeply cleanse the body from the inside out, the salts are neuro-scientifically proven to provide instant results, creating the perfect opportunity for bathers to create a self-spa haven within their own home.
On the launch of Relax & Balance, co-founder of Westlab and salt expert Penny Hamilton comments:
“At Westlab we’re here for everyone, to champion what wellbeing means to them. Whether it’s getting up at 6am for a run or hitting snooze for an hour. Wellbeing isn’t linear, and we’re not here to give you the additional pressure of ‘perfect’ wellness ideals. Instead, we provide trusted, proven, and accessible products to easily support your personal wellbeing journey – however that looks to you today.”
On the new range, the UK’s leading neuroscientist, Dr Tara Swart comments: “As a long-term avid user of Westlab’s popular Magnesium salts, seamlessly integrating them into my wellness routine, I am now delighted to extend my support to the brand’s new Wellbeing Range. What excites me most about this range are the neuroscience-driven formulations behind the two innovative blends. Using an exclusive program that combines direct Neurometric measurements and EEG machine verification conducted by an independent Neuro Clinical Centre, Westlab has meticulously selected mood-enhancing scents with proven balancing and relaxing properties. This careful process has resulted in the creation of two efficacious products. Naturally, these scientifically chosen ingredients are complemented by their infusion with my original go-to mineral, Magnesium, ensuring a perfect pairing for mind & body wellbeing.”
With a bank of celebrity fans already under its belt including Molly Mae, Rachel Stevens, Mika, Madonna, Davina McCall, Lisa Snowdon, and more, Westlab promises 100% natural and responsibly sourced salts blended with the most premium of plant extracts. Offering products that are both cruelty-free and vegan, Westlab prides itself on providing an affordable yet luxurious solution to bathing, and the Wellbeing Range is guaranteed to deliver on this ethos.
As part of Westlab’s ongoing journey to improving recyclability, performance and accessibility, the Wellbeing Range packaging features a new and improved, easy to open (and close) pouch, plus the brand urges customers to return packs to their local Boots, Superdrug, or Supermarket where they accept soft plastics, as the pouches are 100% recyclable.
The Wellbeing Range will be available to purchase from www.westlabsalts.co.uk, with both products retailing at £9.99 each.
