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Health & Beauty

Brits lack a third of their daily fibre health fix

Most Brits can’t pick out the correct definition of dietary fibre, so it’s no wonder that they are missing out a third of the ideal daily fibre intake. That’s according to a new report based on a consumer survey of over 1000 British adults aged 18 to 75+, entitled “Going against the grain,”[1] which lays out the worrying health consequences of the great British fibre gap while providing simple tips and hack to boost roughage in the diet.