James Greenwell, the Founder & CEO of proto-col, stands as a vanguard in the field of collagen research and application. With an intensive focus on collagen proteins since 2003, James has become an eminent figure in the industry. His dedication and expertise shine through his lectures at the World Collagen Conference and his collaboration with Dr. Steffen Oesser, Chairman of the Collagen Research Institute (CRI), since 2010.
Pioneering Collagen Research Â
James’s collagen journey began when he became the first elite athlete to trial a heavy dose of collagen peptides to aid his recovery, administered by Olympian and Professor Greg Whyte, following a severely ruptured Achilles tendon. It was the exceptional results from this treatment that sparked James’s enduring passion and has led him to support numerous World and Olympic athletes, aiding their recovery from injury with innovative collagen solutions. As a leading authority on collagen peptides, he advocates for science-backed results, ensuring all proto-col products are derived from peptides with robust clinical data. This commitment to excellence is evident in the comprehensive range of seven collagen peptides across his product lines. Positioning proto-col alongside one of the world’s foremost raw material manufacturers, James has pushed the boundaries of performance collagen products. His tireless efforts have resulted in cutting-edge innovations catering to beauty, joint, gut health, energy and sporting recovery needs.
Launching Marine Collagen
Demonstrating relentless innovation, last month marked the debut of proto-col’s first Marine collagen range. The delay in this launch stems from James’s unwavering commitment to ensuring clinically significant results. The introduction of VERISOL F®, a groundbreaking marine-based collagen peptide with substantial independent clinical studies in early 2023, catalysed this new range. With VERISOL F® at its core, boasting a remarkable 98.4% absorption rate, the Marine Beauty Collagen is set to revolutionise the market. Enhancing the potency of marine collagen peptides, proto-col’s Marine Beauty Collagen includes a nutrient-rich cocktail, including Hyaluronic Acid, Vitamin C, Biotin, Copper, Vitamin B3, Vitamin E and Zinc, to provide comprehensive beauty benefits. This new range underscores James Greenwell’s ethos of delivering scientifically validated, high-quality collagen products that meet the evolving needs of the market.
